Fresh Air Launched New Branding and Website in 2013
If you have visited the Fresh Air Environmental Services, Inc. website in the last few months, you may have noticed that our company’s visual identity and online presence received a much-welcomed facelift over the summer! We are very pleased that the Fresh Air brand now has a new look, functionality and messaging that matches our strong business core values, trustworthiness and premium level of services.
CEO Kevan Stark collaborated closely with Venice-based Not Maurice, Creative Marketing, Branding and Advertising Agency to develop the warmer look, feel and features of the new website, which includes significant online resources relating to remediation services, as well as this integrated blog where we can share newsworthy items with our valued customers.
“Our previous identity and website had supported Fresh Air to become quite successful after 13 years,” says Stark, “but we realized that it was time to upgrade the professionalism of the brand, website and other marketing efforts. If we wanted to continue growing, we needed to more accurately convey the high quality of our services, trustworthiness and excellent customer care. We also wanted to provide a comprehensive resource for potential customers to learn about their remediation options, and make the entire online customer experience seamless and convenient.”
Potential customers visiting the new website can now read about the company, its team and past projects; get information about its residential and commercial services; browse testimonials from previous clients; learn in-depth about remediation services including Asbestos Abatement, Mold Remediation and Lead Paint Removal; and catch up on the latest company and industry happenings in the News blog.
The website’s digital technology features also allow you to request a free estimate, schedule a job, pay bills and chat with a customer service representative—all online. A mobile version of the website is currently being designed and developed for easy, on-the-go access by smartphones.
We are excited that Fresh Air has already grown since launching our new website and identity several months ago! We are confidently looking forward to providing even more customers with the high-quality remediation services that are our specialty.back